Our Vision
An Enduring Vision:
VC for Entrepreneurs,
by Entrepreneurs
Our Ethos
FIRSTLIGHT Capital’s value commitment
Diversity first
Giving back
Insight-driven
Empower entrepreneurs
Open-minded
Our Principles
FIRSTLIGHT Capital selects partners based on eight investment themes for entrepreneurs and startups with six particular characteristics.
Investment
Theme
Supporting startups that tackle the social issue of population decline in Japan
VERTICAL
FOCUSED
FUTURE OF
WORK
HARDWARE
ENABLED
INDUXTRIAL
AI/loT
PRODUCT-LED
AUTOMATION
METAVERSE
MARKET PLACE
Our founders
FIRSTLIGHT Capital selects partners based on eight investment themes for entrepreneurs and startups with six particular characteristics.
STORY
A business that is based on personal formative experiences
TEAM
A team of people that have full trust in one another
INCLUSIVE
A focus on diversity that enables all members to play an active role
REVOLUTIONARY
A business that seeks to rewrite the rulebook
ENTHUSIASTIC
Products and services backed by passionate and enthusiastic people
RESILIENCE
A business that does not fear market changes and embraces adversity
IDENTITY DESIGN CONCEPT
The symbol mark features the sun rising from the horizon,
its rays cutting through the morning sky,
a representation of FIRSTLIGHT Capital as
a source of light that helps entrepreneurs shine.
The kanji characters incorporated into the brand logo mean
"cast the first light of dawn," which is our statement as
a venture capital firm that actively invests in world-changing startups
in Japan and the broader Asian region.